Ep 40: Conversational Commerce: The Next Frontier in Mobile Messaging with Jake Lazarus, Co-Founder & CEO of OpenMessage
This week’s episode of Social Media Week’s Leads2Scale podcast features Jake Lazarus, Co-Founder& CEO of OpenMessage.
During the conversation, Jake discussed his background in neuroscience and human-computer interaction and experience as a neuromarketing analyst, how brands are using OpenMessage to engage in conversation, what the future holds for conversational commerce, and we also discussed some of the best practices for securing successful collaboration and what characteristics define a good partnership.
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This episode is brought to you by Social Media Week London 2019! (Use code: Leads2Scale to save 15% on your pass!)
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