DiscoverThe Industrial Marketing ShowEp 99 - Unpacking CoLab's homepage redesign, step by step
Ep 99 - Unpacking CoLab's homepage redesign, step by step

Ep 99 - Unpacking CoLab's homepage redesign, step by step

Update: 2022-06-13
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MJ and her team launched a new homepage last week. In this episode, we unpack all the decisions the team made along the way. Starting with positioning and messaging, all the way down to specific choices about copy and creative. Matt and MJ also discuss how companies can decide when it's time for a homepage refresh. Plus common mistakes industrial companies make with their homepages.

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Ep 99 - Unpacking CoLab's homepage redesign, step by step

Ep 99 - Unpacking CoLab's homepage redesign, step by step

MJ Peters & Matthew Sciannella