DiscoverEnterprise Digital Transformation PodcastEp. 002: Mark Olding: CMO of Exor on marketing transformation in the Industrial Automation industry
Ep. 002: Mark Olding: CMO of Exor on marketing transformation in the Industrial Automation industry

Ep. 002: Mark Olding: CMO of Exor on marketing transformation in the Industrial Automation industry

Update: 2021-06-03
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Jan speaks with Mark Olding the CMO at an industrial automation company from Italy, Exor International.

Listen as Mark talks about what's the difference between a CMO and a marketing manager, what are the unique marketing challenges in the industrial automation space, and what's his 5-year marketing plan for the company.

 
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Ep. 002: Mark Olding: CMO of Exor on marketing transformation in the Industrial Automation industry

Ep. 002: Mark Olding: CMO of Exor on marketing transformation in the Industrial Automation industry

Jan Kartusek