Ep. 126 • Building Your Book with Micro-Influencers w/ Amanda Lyberger @thehairygodmotherr
Amanda has moved her salon business from Dallas to New Orleans, and now onto Los Angeles! She knows the value of doing free hair as a promotional tool. What is the best strategy in choosing a client? What will bring you the best opportunities for building your clientele? They get into this and more, including:
• Finding the right city for her vibe; her current transition to LA
• How she builds her clientele in a new location
• Choosing the right client to do free hair on for promotion
• The importance of attending hair shows and networking
• Her pricing structure & charging consistently
• Being on TikTok
• What she would have done differently thus far & what she would change about the industry
• Her Hair Horror Stories!
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