Ep. 22 | How to Leverage Short Form Content for Inbound Marketing
Description
The rise of short-form content is a fascinating one. Platforms like TikTok have evolved from niche social entertainment platforms to one of the most influential tools on society today.
As businesses, we can't ignore the power of short-form video content on platforms such as TikTok, YouTube, and Instagram. Instead, we need to apply the principles of inbound marketing to these platforms.
In this episode of Solving Inbound, we explore the power of short-form content and the many opportunities they hold for organizations just like yours.
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Additional Resources:
Nearly 40% of social media natives use social media as their primary source for information: https://whatsnewinpublishing.com/route-to-increased-relevance-for-news-brands-reuters-digital-news-report-on-effectively-serving-young-audiences/
YouTube reports 1.5 billion users engaged with YouTube shorts in the past month: https://www.socialmediatoday.com/news/youtube-reports-that-15-billion-users-now-engage-with-youtube-shorts-conte/625587/
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