From a small idea inside a gymnastics gym… to the largest ninja franchise in the world 🥷🔥
USA Ninja Challenge didn’t begin with a business plan or a corporate strategy.
It started with a problem no one in gymnastics could solve:

Boys were quitting the sport in huge numbers… and no one knew how to keep them.

That single question “How do we keep boys in the gym?” sparked an experiment that reshaped an entire industry.

What began as a way to keep kids engaged evolved into a movement one that would grow into USA Ninja Challenge, now the fastest-expanding kids ninja franchise in America.

In this episode of The Ninjas Way Podcast, we uncover:
How Ninja emerged from inside traditional gymnastics
Why the first standalone Ninja gym sold out almost instantly
The moment franchising became inevitable
How 40+ locations scaled with zero debt
And why Ninja is becoming the home for kids who never quite fit traditional sports

You’ll hear how the program evolved from a simple set of obstacles…
to a full-blown curriculum, level system, skill tracker, and national competitive pipeline.. all built around community, growth, and giving kids a place to belong.

This isn’t just a franchise story.
It’s the story of how a small idea became a national movement shaping the future of Ninja as a sport. Learn more about USA Ninja Challenge here- https://www.usaninjachallenge.com/franchising/ninja-franchising