Ep. 40 | Tricia Meyer (PMA / Sunshine Rewards): Advocacy & Best Practices in Affiliate Marketing
Update: 2025-01-22
Description
In today's episode, we have the pleasure of chatting with Tricia Meyer, the executive director of the Performance Marketing Association (PMA) and founder of Sunshine Rewards. Tricia opens up about her intriguing transition from the legal world to affiliate marketing, driven by her passion for online communities and helping others. She also shares the origins and mission of the PMA, sheds light on the exciting projects in the pipeline for 2025, and explores the ever-evolving landscape and challenges of the performance marketing industry. Whether you're an affiliate marketing newbie or a seasoned pro, this episode is packed with valuable insights and inspiration. Don't miss it!
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