Ep. 60 The Power of Influencer Marketing w/ Jessica Lindsay
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The Solopreneur Hustle Podcast is a weekly conversation, with Business Coach Nia Lewis, about how to build a successful solo business while maintaining a balanced and fulfilling life. The Solopreneur Hustle community is a safe space for women of color in entrepreneurship to connect, celebrate success, and support each other.
This week, our solopreneur guest is Jessica Lindsay. Jessica is a mental health counselor turned entrepreneur and blogger. Jessica is also a lifestyle influencer, creating content that encourages women to live a life of confidence and purpose.
In this digital age with the rise of social media, influencer marketing has become a leading marketing strategy for big and small businesses alike, so in this episode, Jessica will share with us how she became a lifestyle influencer, and some of the benefits of using influencer marketing to promote products or services as small business owners.
Connect with Jessica here: https://www.itsjessicalindsay.com/
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