🎙️ Welcome to another episode of the Humidif Group Podcast! In this edition, we dive into the world of premium cigars and celebrate La Aurora's remarkable 120th anniversary. Join us for an engaging conversation filled with insights and stories that unravel the origins, passion, and dedication of this iconic cigar company.

🎉 The 120th Anniversary Edition

The episode kicks off with an exciting conversation about La Aurora's commemoration of their 120th anniversary with a limited-edition cigar, the 120 Anniversary Edition. A testament to their enduring excellence in the industry.

📜 A Glimpse into the Origins

As the conversation deepens, our host Mike Ficara eagerly delve into the history and origins of La Aurora with Manuel Yona. Discover how this exceptional company came to be, tracing its roots and evolution in the world of cigars.

💨 Venturing into the Industry

The episode takes an intriguing turn as we learn about Manuel's journey into the cigar industry. With insight and enthusiasm, he recounts his entrance into this unique domain and his initial steps toward becoming a part of La Aurora's legacy.

🙌 The Mentorship Connection

In a candid exchange, the importance of mentorship surfaces. Manuel shares how having a mentor, exemplified by industry veterans, have significantly shaped his experiences and growth within the cigar realm.

❤️ Passion, Love, and People

A central theme emerges as Manuel passionately emphasizes that the heart of the business lies in passion, love, and the connections formed with people. 

🌱 Nurturing New Crops

The conversation shifts to the challenges of cultivating tobacco, especially dealing with the unpredictability of weather. Explore the meticulous process of nurturing a new crop of cigars, where nature's whims add an extra layer of complexity.

📚 Narrating 120 Years of History

As the episode unfolds, our hosts eagerly anticipate learning more about the illustrious 120-year journey of La Aurora. This storied history encapsulates decades of dedication, expertise, and innovation that have cemented La Aurora's position as a true industry leader.

Tune in to Episode 013 of the Humidif Group Podcast for a captivating exploration of La Aurora's legacy, from its inception to its present triumphs. Join us as we celebrate this monumental milestone and gain unique insights into the passion-driven world of premium cigars. 🎧🍂