Episode 02: Amazon Display Ads
Are you aware that 9.6x more high-intent shoppers can be reached with display ads vs. search alone? In this riveting episode of Let’s Get Digital, our hosts Dylan Padula and Brennan Hall are joined by a seasoned veteran in the Amazon space, Marketplaces Strategist Evan Davis, who shares his insights on Amazon Display. Let’s Get Digital tackles developments and hot topics in digital marketing, interviews subject matter experts, and offers best practice strategies and tactics for success. In this episode, we get into what exactly Amazon DSP is, why it’s important, and what it can do for your brand. You’ll want to keep your ears perked as different strategies for prospecting and re-marketing are divulged, and our guest gets real honest about the kind of returns you can expect your brand to see with DSP. If you’re ready to understand how to actually gauge success and properly manage expectations with DSP, this episode is definitely one you don’t want to miss. If you have any questions for the hosts, write us at firstname.lastname@example.org. Tune in next episode to remain in-the-know with all things digital marketing!
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