DiscoverThe Marketing Podcast - Digital Marketing tips and insightsEpisode 127 : Podcasting Vs Blogging | Why you should create both !
Episode 127 : Podcasting Vs Blogging | Why you should create both !

Episode 127 : Podcasting Vs Blogging | Why you should create both !

Update: 2021-01-06
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Choosing between the type of content you should produce can become an overwhelming task, especially with the vast types of content that are available to us as of 2021. In episode 127, I explain the pros and cons of Podcasting and Blogging as content creation formats.

Blogging has been with us much longer than podcasts and this is quite clear with the Blog per person ratio compared to Podcast per person ratio being significantly higher. Each content types have their pros and cons and complement each other in different ways to serve different purposes.

2021 demands an omnichannel approach in Marketing and simply going for one content type and neglecting others, simply will not cut it. Obviously, you should focus on what you are good at, not everyone is a pitch perfect writer or a captivating  orator with microphones.

However, if you own a business or brand, hiring around your weaker talent spots, ensuring you maintain an omni-channel marketing presence will put you at the front of the game.

Rhodecaster Pro

After 127 episodes on TMP, it's about time we upgrade our audio quality and pod equipments to make listening experience at per with top podcast standards. As I've mentioned sometime back, I use the hyperx quadcast usb microphone, which essentially is a gaming mic but can serve as a podcasting mic as well.

The Microphone is good but I would still like to get better sound quality for all you and that can be done with a mixer and condenser mic.  For that reason I have set up a Gofundme, just click here and pledge whatever amount you are able to.

Once we get the Rodecaster Pro, I will give away two mics that I currently own that might help anyone starting out in podcasting.

Build your podcast website with Podpage in under 5 minutes.

You can find me on social media @kiamaugustine

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Thank you for tuning in !




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Episode 127 : Podcasting Vs Blogging | Why you should create both !

Episode 127 : Podcasting Vs Blogging | Why you should create both !

Augustine Kiama