DiscoverThe Assisted Living Investing PodcastEpisode 134 | How I Solved Funding Issues for Assisted Living
Episode 134 | How I Solved Funding Issues for Assisted Living

Episode 134 | How I Solved Funding Issues for Assisted Living

Update: 2025-09-12
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In this episode of The Assisted Living Investing Podcast, Brandon Gustafson shares how to overcome common funding challenges when starting an assisted living business. Learn the essentials of building a strong business plan, mastering underwriting, building lender relationships, and staying resilient through rejections—all with practical tips and free tools to help you launch successfully.


00:00:00 – Introduction
00:00:47 – Overcoming Funding Obstacles: Business Plan Importance
00:01:08 – Launchpad Bundle & Business Plan Building
00:01:31 – Defining Your Market & Population Niche
00:02:17 – Market Research & Competitive Differentiation
00:03:32 – Essential Documents for Funding
00:04:15 – Coaching & Support Options
00:04:37 – Understanding Underwriting and Its Role
00:04:59 – Estimating Income in Underwriting
00:05:51 – Breaking Down Expenses
00:06:47 – Request for Audience Feedback on Expenses
00:07:12 – Calculating Net Income & Break-even Analysis
00:08:11 – Lender’s Perspective on Underwriting
00:08:55 – Reiteration of Free Underwriting Calculator
00:09:12 – Building Strong Lender Relationships
00:09:42 – Organizing Documents Efficiently
00:10:21 – Honesty and Transparency with Lenders
00:11:21 – Follow-up Etiquette and Communication
00:12:10 – Handling Rejections & Maintaining Persistence
00:13:33 – ALI Basics Community Invitation
00:14:49 – Outro & Additional Resources Reminder


Resources Mentioned:


Visit our website, AssistedLivingInvesting.net, for additional resources, including our year-long mastermind program and free underwriting calculator.


Get your free business plan checklist today: https://urlgeni.us/alibpc


Learn about the Assisted Living Investing Mastermind: assistedlivinginvesting.net/mastermind


Apply for the Mastermind today: alimastermind.com/application


Join the Bussiness Foundation Basics Workshop: Assisted Living Business Foundation Basics


Learn the five steps to help you start an assisted living business: https://youtube.com/live/dRVCa80SOyM


Get the 12 Week Year Book: https://amzn.to/4bAOpQf


Marketing Made Simple by Donald Miller: https://amzn.to/3ECoNY5


Who Not How by Benjamin Hardy : https://bit.ly/whonothowbooklink


Courses:
- Do you need guidance on your journey to launching your assisted living business: https://urlgeni.us/aliala
- Do you need help building your business plan: https://urlgeni.us/alibpg


FREE Resources:
- Business Plan Checklist: https://urlgeni.us/alibpc
- Calculator: https://urlgeni.us/alicalc
- Lease Agreement Template: https://urlgeni.us/alila
- ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
- Grant Writing Template: https://urlgeni.us/aligrant
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590



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Episode 134 | How I Solved Funding Issues for Assisted Living

Episode 134 | How I Solved Funding Issues for Assisted Living

Brandon Gustafson