Summary

In this conversation, Brandon Gustafson outlines the five essential phases for launching an assisted living business using the Focus Framework. He emphasizes the importance of building a strong foundation, selecting the right property, securing funding, understanding regulations, and executing a strategic launch. Throughout the discussion, he provides insights and personal anecdotes to guide first-time entrepreneurs in navigating the complexities of starting their own assisted living facilities.

Chapters

00:00 Introduction to Assisted Living Business Launch

01:01 The Focus Framework Explained

01:50 Building a Strong Foundation

04:46 Optimal Property Selection

07:28 Capital and Funding Strategies

11:04 Understanding Rules and Regulations

13:30 Strategic Launch and Operations

15:10 Recap and Invitation to Roadmap Challenge

Struggling to launch your assisted living business?

Get clarity in 5 days → roadmapchallenge.com

The Assisted Living Roadmap Challenge is a live 5-day experience designed to help you:

✅ Get clarity on your assisted living business model

✅ Understand the numbers, licensing, and funding process

✅ Build your personalized roadmap to launch Whether you’re starting from scratch or ready to scale, this challenge gives you the tools and support to move forward confidently.

FREE Resources:

• Business Plan Checklist: https://urlgeni.us/alibpc 


• Calculator: https://urlgeni.us/alicalc 


• Lease Agreement Template: https://urlgeni.us/alila 


• ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath 


• Grant Writing Template: https://urlgeni.us/aligrant 

Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590 

 Visit us at https://urlgeni.us/alihome to learn more! Please follow Assisted Living Investing on other social media:

• Facebook: https://urlgeni.us/facebook/alifbgroup 


• LinkedIn: https://urlgeni.us/linkedin/alili 


• Twitter: https://urlgeni.us/twitter/alix 


• Ins