Episode 28: Unpacking Patriarchy in Online Marketing with Tarzan Kay
Description
Patriarchy has been running the show in Online Business. Over the years we have been indoctrinated with messaging and marketing practices that are unethical, out of integrity and not inclusive.
Knowingly or unknowingly we’ve all been a part of it. 2020 was a wake up call we all badly needed. There’s no going back but the way forward is messy, unclear and not easy.
Today on How to Womxn, I am talking to Tarzan Kay about all this and much more! Together, we are unpacking Patriarchy as it exists in Online Marketing and discovering ethical ways to dismantle it.
Here’s a small sample of what you will hear:
- The story behind Tarzan’s name and how it changed her life
- The “Rags to Riches” story we’ve all heard in Marketing and how it has indoctrinated us to believe in “6 figures in 6 months” messaging
- The beauty behind sharing your process of unlearning and healing AND the mess behind sharing from your gaping, bleeding wound
- How to practice ethical marketing while using Principles of Persuasion
- The shifts Tarzan has made in her business to be more inclusive and being ethical in marketing
You can find Tarzan here - www.tarzankay.com
Follow her on Instagram - https://www.instagram.com/tarzan_kay/
Find Deepshikha on Instagram - https://www.instagram.com/deepshikhasairam/
Follow along on The Deep End Project here - https://socialiquegroupe.com/blog/
United States
