In this episode of the Liquid Weekly Podcast, host Karl Meisterheim and co-host Taylor Page welcome Patrick Millegan from Shopify to discuss the new customer accounts feature.

They explore Patrick's journey to Shopify, the evolution of customer accounts, and the importance of user experience and branding. The conversation delves into the challenges and opportunities presented by the new system, including the balance between functionality and design, and the launch partner program aimed at enhancing the Shopify ecosystem.


In this conversation, Patrick Millegan discusses the evolving landscape of e-commerce, particularly focusing on Shopify's new customer accounts and the technical challenges involved in their development.

He emphasizes the importance of early adopters in the e-commerce space and the need for extensibility and customization in Shopify's offerings. The discussion also touches on the future of classic customer accounts, the
vision for Shopify in 2025, and the role of community feedback in shaping product development.

*Timestamps*

00:00 The Evolution of Customer Accounts
10:01 Insights Behind New Customer Accounts
17:58 Gains and Losses with New Customer Accounts
20:50 Navigating Customer Account Experiences
27:40 Branding and Customization Challenges
33:47 Launch Partner Program Insights
39:52 Technical Considerations in New Customer Accounts
51:17 Future of Classic Accounts
51:40 The Future of Customer Accounts
53:18 Checkout Extensibility and Theme Evolution
58:24 Building for Scale and Performance
01:00:32 Personal Insights and Picks of the Week
01:08:49 Changelog Updates and Community Engagement
01:11:56 LW Podcast Outro.mp4

*Resources*


Developer documentation
https://shopify.dev/docs/apps/build/customer-accounts
Deciding where to place extensions
https://shopify.dev/docs/apps/build/customer-accounts/extension-placement
UX best practices
https://shopify.dev/docs/apps/build/customer-accounts/ux
Customer Accounts Extensibility Overview Video from Shopify's Winter 2024 Edition
https://www.shopify.com/editions/winter2024/video/customer-accounts-ui-extensions

Past Product Launch Posts
New Customer Accounts V1 Launch Post (Feb 23')
https://x.com/pmillegan/status/1624440087982510081
Customer account api for headless/hydrogen stores launch blog post (June 23')
https://www.shopify.com/partners/blog/introducing-customer-account-api-for-headless-stores
Customer Account Extensiblity Dev Preview Launch Post (Dec 23')
https://x.com/pmillegan/status/1732062590824820951
Dev Features and Extensibility GA announcement Launch Post (june 24')
https://x.com/pmillegan/status/1805281782972985502

Patrick on X
https://x.com/pmillegan/status/1624440087982510081

Discount Codes!
Click this one if you like Taylor
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