DiscoverUnstoppable MindsetEpisode 384 – Building Unstoppable Growth Starts with People, Process, and Product with Jan Southern
Episode 384 – Building Unstoppable Growth Starts with People, Process, and Product with Jan Southern

Episode 384 – Building Unstoppable Growth Starts with People, Process, and Product with Jan Southern

Update: 2025-10-31
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What does it take to keep a family business thriving for generations? In this episode of Unstoppable Mindset, I talk with Jan Southern, a seasoned business advisor who helps family-owned companies build long-term success through structure, trust, and clarity. We explore why so many family firms lose their way by the third generation—and what can be done right now to change that story.
Jan shares how documenting processes, empowering people, and aligning goals can turn complexity into confidence. We unpack her “Three Ps” framework—People, Process, and Product—and discuss how strong leadership, accountability, and smart AI adoption keep growth steady and sustainable.
If you’ve ever wondered what separates businesses that fade from those that flourish, this conversation will show you how to turn structure into freedom and process into legacy.


Highlights:


00:10 – Why unexpected stories reveal how real businesses grow.
01:39 – How early life in Liberal, Kansas shaped a strong work ethic.
07:51 – What a 10,000 sq ft HQ build-out teaches about operations.
09:35 – How a trading floor was rebuilt in 36 hours and why speed matters.
11:21 – Why acquisitions fail without tribal knowledge and culture continuity.
13:19 – What Ferguson Alliance does for mid-market family businesses.
14:08 – Why many family firms don’t make it to the third generation.
17:33 – How the 3 Ps—people, process, product—create durable growth.
20:49 – Why empowerment and clear decision rights prevent costly delays.
33:02 – The step-by-step process mapping approach that builds buy-in.
36:41 – Who should sponsor change and how to align managers.
49:36 – Why process docs and succession planning start on day one.
56:21 – Realistic timelines: six weeks to ninety days and beyond.
58:19 – How referrals expand projects across departments.


About the Guest:
With over 40 years of experience in the realm of business optimization and cost-effective strategies, Jan is a seasoned professional dedicated to revolutionizing company efficiency. From collaborating with large corporations encompassing over 1,000 employees to small 2-person offices, Jan’s expertise lies in meticulously analyzing financials, processes, policies and procedures to drive enhanced performance.


Since joining Ferguson Alliance in 2024, Jan has become a Certified Exit Planning Advisor and is currently in the process of certification in Artificial Intelligence Consulting and Implementation, adding to her ability to quickly provide businesses with an assessment and tools that will enhance their prosperity in today’s competitive landscape.


Jan’s forte lies in crafting solutions that align with each client’s vision, bolstering their bottom line and staffing dynamics. Adept in setting policies that align with company objectives, Jan is renowned for transforming challenges into opportunities for growth and longevity. With a knack for unraveling inefficiencies and analyzing net income, Jan is a go-to expert for family-owned businesses looking to extend their legacy into future generations.


Ways to connect with Jan:


Email address
: Jan@Ferguson-Alliance.com
Phone: 713





851


2229
LinkedIn: linkedin.com/in/jansouthern



About the Host:


Michael Hingson is a New York Times best-selling author, international lecturer, and Chief Vision Officer for accessiBe. Michael, blind since birth, survived the 9/11 attacks with the help of his guide dog Roselle. This story is the subject of his best-selling book, Thunder Dog.


Michael gives over 100 presentations around the world each year speaking to influential groups such as Exxon Mobile, AT&T, Federal Express, Scripps College, Rutgers University, Children’s Hospital, and the American Red Cross just to name a few. He is Ambassador for the National Braille Literacy Campaign for the National Federation of the Blind and also serves as Ambassador for the American Humane Association’s 2012 Hero Dog Awards.


https://michaelhingson.com
https://www.facebook.com/michael.hingson.author.speaker/
https://twitter.com/mhingson
https://www.youtube.com/user/mhingson
https://www.linkedin.com/in/michaelhingson/


accessiBe Links
https://accessibe.com/
https://www.youtube.com/c/accessiBe
https://www.linkedin.com/company/accessibe/mycompany/
https://www.facebook.com/accessibe/


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Transcription Notes:


Michael Hingson ** 00:00
Access Cast and accessiBe Initiative presents Unstoppable Mindset. The podcast where inclusion, diversity and the unexpected meet. Hi, I'm Michael Hingson, Chief Vision Officer for accessiBe and the author of the number one New York Times bestselling book, Thunder dog, the story of a blind man, his guide dog and the triumph of trust. Thanks for joining me on my podcast as we explore our own blinding fears of inclusion unacceptance and our resistance to change. We will discover the idea that no matter the situation, or the people we encounter, our own fears, and prejudices often are our strongest barriers to moving forward. The unstoppable mindset podcast is sponsored by accessiBe, that's a c c e s s i capital B e. Visit www.accessibe.com to learn how you can make your website accessible for persons with disabilities. And to help make the internet fully inclusive by the year 2025. Glad you dropped by we're happy to meet you and to have you here with us.
 
Michael Hingson ** 01:20
Well, hi everyone. I want to welcome you to unstoppable mindset where inclusion, diversity and the unexpected meet. But the neat thing about it is we don't usually deal with inclusion or diversity. We deal with everything, but that because people come on this podcast to tell their own stories, and that's what we get to do today with Jan southern not necessarily anything profound about inclusion or diversity, but certainly the unexpected. And I'm sure we're going to figure out how that happens and what's unexpected about whatever I got to tell you. Before we started, we were just sitting here telling a few puns back and forth. Oh, well, we could always do that, Jan, well, welcome to unstoppable mindset. We're glad you're here. Thank you so much. Glad to be here. Any puns before we start?
 
Jan Southern ** 02:09
No, I think we've had enough of those. I think we did it
 
Michael Hingson ** 02:11
in, huh? Yes. Well, cool. Well, I want to thank you for being here. Jan has been very actively involved in a lot of things dealing with business and helping people and companies of all sizes, companies of all sizes. I don't know about people of all sizes, but companies of all sizes in terms of becoming more effective and being well, I'll just use the term resilient, but we'll get into that. But right now, let's talk about the early Jan. Tell us about Jan growing up and all that sort of stuff that's always fun to start with.
 
Jan Southern ** 02:50
Yes, I grew up in Liberal Kansas, which is a small town just north of the Oklahoma border and a little bit east of New Mexico kind of down in that little Four Corners area. And I grew up in the time when we could leave our house in the morning on the weekends and come home just before dusk at night, and our parents didn't panic, you know. So it was a good it was a good time growing up. I i lived right across the street from the junior high and high school, so I had a hugely long walk to work, I mean,
 
Michael Hingson ** 03:28
to school,
 
Jan Southern ** 03:30
yeah, and so, you know, was a, was a cheerleader in high school, and went to college, then at Oklahoma State, and graduated from there, and here I am in the work world. I've been working since I was about 20 years old, and I'd hate to tell you how many years that's been.
 
Michael Hingson ** 03:51
You can if you want. I won't tell
 
03:5

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Episode 384 – Building Unstoppable Growth Starts with People, Process, and Product with Jan Southern

Episode 384 – Building Unstoppable Growth Starts with People, Process, and Product with Jan Southern