In Episode 7 of Business and Beers podcast we take a look at ways a CEO might take a stab at leveling up their business. How about forming a strategic partnership with your biggest/best customer. Or how about taking ideas once thought too off the wall or extreme and giving them another look. Grab a beer and listen in on some ideas we come up with.

Brought to you by GCS. Please visit http://gcsworks.com

00:00 Introduction to Episode 7 Partnerships and Big Swings
01:00 A follow up on last week Future Shock Episode
01:20 What are you drinking?
 (Mike) Envie - Parish Brewing Company
 (Cody) Wicket Awesome - Eureka Heights
03:00 Preview next week's beer
03:50 I am a CEO how do I turn my company around?
04:45 Form an alliance with your best customer
05:50 What is an anchor client?
06:45 Your #1 client is your #1 client for a reason.
07:10 Should have a lot of built in trust with this client
08:00 Will have some synergies that both companies can capitalize on.
08:30 Creativity wins the day.
09:10 Everything should be on the table. There are no bad ideas
09:45 Diversity of thought can lead to ideas that break conventional wisdom.
10:30 Business leadership can become an echo chamber.
11:00 Wisdom of kids (sometimes)
13:30 Removing overhead cost by merging
14:40 Think of small partnership ideas
15:20 Purchasing is always a mess why?
16:20 Cut to the chase.
17:30 Possible GCS Hall of Frame?
18:20 Starting Beer #2
18:50 Recap and Cody's turn around ideas
19:10 Try taking Big Swings
20:15 Try any idea that you had on the shelf.
20:50 Now is the time to move. Why not?
22:15 The time for action is now.
22:45 People are going to do/try everything. Why not your company?
23:15 Case Study: Job Site Tool Trailers
25:00 Everything is different now.
25:30 Case Study: Hey! Email Client.
27:00 Explore your forgotten ideas.
27:30 Competitive Advantage?
28:20 Competitive Advantage is usually your people.
29:00 Start a new division with a key employee
31:30 More lines of Business makes your company more attractive.
32:00 Stay in the Game.
34:00 You can't take advantage of any opportunities if your out of business.
35:20 You will win where the market is at.
36:30 Adapt/Pivot/Change
37:00 What is coming up next?
37:00 Will Mike every get the B & B web site right? NO! (maybe next week)
38:30 Please rate and review. Gratitude.

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