Episode 70 - Pricing from Power, Not Fear — Your Wake-Up Call with Bill Wilson
Description
You’re not underpricing. You’re underbelieving.
Let me be real with you:
If you’re undercharging, it’s not about the price; it’s about your belief.
In this episode, I sat down with Bill Wilson, pricing genius, SaaS builder, and the guy who’s helped 400+ founders stop playing small, and we went all the way 1 Layer Deep on:
💥 The Good–Better–Best pricing model that changed the way I sell
💥 Why “affordable” is often just code for “I don’t believe in this yet”
💥 The mindset shift that helped me stop apologizing for my offers
💥 And the reason most women entrepreneurs shrink when it’s time to quote — and how to never do that again
This isn’t about tactics. This is about owning your power.
If you’ve ever felt nervous about your price, this one is for you.
Let’s go 1 layer deeper. 🎙
🎧 Listen now! Let’s go deep. No fluff. No BS. Just the real stuff that moves the needle.🧡
Let's connect! 👋
➡️ Website: https://libbydelucien.com/
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➡️Facebook: https://www.facebook.com/wdrwilson
➡️Pace Pricing: https://www.pacepricing.com/
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