Simon Tikhman and Chief Zaruk are the co-founders of The Core Entertainment, a music company specializing in artist management, records, and brand partnerships. Since launching in 2019, The Core has built a roster that includes Bailey Zimmerman, Nate Smith, Josh Ross, and Nickelback. In 2024, their artists had multiple chart-topping singles, sold out international tours, and were named CCMA Management Company of the Year. Additionally, The Core recently announced a partnership with Universal Music Group to launch The Core Records.

In this episode, we discuss Simon and Chief’s careers, the growth of The Core, and how they work with artists like Bailey Zimmerman, Nate Smith, and Nickelback. We also cover their approach to management, artist development, and the evolving landscape of the music business.

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Find the host Troy Cartwright on Twitter, Instagram.

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This podcast was produced by Ben VanMaarth.

Intro and Outro music for this episode was composed by Troy Cartwright, Monty Criswell, and Derek George. It is called "Same" and you can listen to it in it's entirety here.

Additional music for this episode was composed by Thomas Ventura.

Artwork design by Brad Vetter.

Creative Direction by Mary Lucille Noah.