In this special episode, Hayley welcomes back the inspiring Josie Bryce Smith—founder of Original & Mineral (O&M)—alongside creative powerhouse Jay Edwards and international educator Kindale Godbee from the United States. Together, they take us behind the scenes of one of the most anticipated events on the hairdressing calendar: Made for Originals 2024.

Now in its third year, Made for Originals has evolved into a truly immersive and globally recognised event, celebrating innovation, individuality, and artistry in the hair industry. With major brand partners like TikTok, Dyson, and Timely, and an impressive lineup of 24 industry talents, this is not just an education event—it’s a full-blown hair experience.

💡 The Vision Behind Made for Originals

Josie shares the origin story of the event—born out of a desire to disrupt traditional education formats and create something experiential, mobile, and artistic. Inspired by Refinery29’s 29Rooms, Josie envisioned an event where hairdressers could explore, create, and connect without limits. What started as a concept for a small in-office activation now attracts over 700 attendees and has a national reputation.

🌏 Global Talent, Local Impact

Jay and Kindale reflect on their journeys with O&M—what drew them to the brand, how their roles have evolved, and what they’ll be bringing to this year’s event. From express colour services that deliver maximum impact in minimum time, to curl-focused education that empowers stylists and clients alike, both educators are committed to offering practical, high-impact insights that reflect global trends and client behaviour.

✨ What to Expect This Year:

• A stunning venue at White Bay Terminal with panoramic natural light
• Exclusive product launches, including O&M’s new Curl Range
• A sneak peek at a new science-backed range launching in October
• Business education, interactive installations, and hands-on sessions
• A replica of Josie’s home for intimate podcast-style interviews
• A commitment to supporting apprentices and emerging stylists

📊 Education That Reflects Today’s Salon Reality

Jay breaks down his decision to focus on simplified, luxurious colour services that speak to current client demands—lower-maintenance, higher-value services that support salon sustainability. Kendall highlights a global shift toward texture celebration, colour confidence, and curl freedom—sharing how she plans to bring this energy to Australian audiences.

🎟️ Made for Originals is a once-a-year chance to experience education, community, and culture in a way Australia has never seen before. Whether you’re a seasoned stylist or an apprentice just getting started, this event is your invitation to evolve, connect, and be inspired.

🎫 Secure Your Spot & Stay Connected:

• Tickets https://originalmineralpro.com/pages/mfo-2025
• Limited apprentice tickets available—DM O&M for access
• Instagram: @originalmineral