F1 Academy’s Susie Wolff Big Bet On The Future Of Women's Motorsport
Update: 2025-11-22
Description
Managing Director of F1 Academy Susie Wolff joins Forbes Talks to discuss the business strategy driving F1 Academy. Wolff explains how she approaches the academy like a scalable startup, prioritizing long-term financial sustainability over temporary hype. She also talks about how the series is capitalizing on the booming female sports economy.
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