Fast Fashion in Aotearoa w/ University of Auckland Marketing Professor Mike Lee and Mindful Fashion Chief Executive Jacinta Fitzgerald: 9 December 2025
Description
With the rise of fast fashion outlets like Shein and Temu alongside the wider mainstream options available that contribute substantial amounts of clothing waste to landfill, experts are calling for an urgent response on a governance, business, and individual level.
Wire Host Sara spoke to Mindful Fashion Chief Executive Jacinta Fitzgerald about the problem, and the industry response to sustainability, as well as University of Auckland Marketing Professor Mike Lee about the importance of ethical consumption.for individuals.
First, is the interview with Fitzgerald, where she begins by talking about the organisation Mindful Fashion.
Following this, Sara spoke to Marketing Professor Mike Lee about the research he has undertaken around consumerism.
United States
