Ritesh Gupta, a highly sought-after and celebrated journalist-turned-filmmaker, is known for making big-brand short films, and helping them connect with their audiences, converting content into cultural moments (such as the groundbreaking Beats by Dre "You Love Me" Short Film). Winner of many major awards, Ritesh works with big-time athletes, top-shelf brands, and the biggest sports franchises, telling emotional stories which strike a chord in audiences across all platforms. He drops some true gems in this mesmerizing conversation about the true essence of effective storytelling, what will really get you in front of his lens, and the secret behind making your content, (on and off social media) actually worth doing.
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