DiscoverAMS IlluminationsFrom Data to Deals: The Future of Sales
From Data to Deals: The Future of Sales

From Data to Deals: The Future of Sales

Update: 2025-10-27
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Host Brad Carlson talks with Dr. Deva Rangarajan of IESEG School of Management about how data, psychology, and technology are transforming sales. From AI ethics and trust to intuition, resilience, and the evolving customer relationship, this episode explores what it takes to succeed in a tech-driven world—and why the human element still matters.

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From Data to Deals: The Future of Sales

From Data to Deals: The Future of Sales

Academy of Marketing Science