From Fortnite OG Map to Roblox Hits: CEO Michael Herriger on Atlas Creative’s Journey
Update: 2025-10-01
Description
Michael Herriger, co-founder of Atlas Creative, joins me to talk about building the OG Fortnite map with UEFN, working with brands like the NBA and Microsoft, and expanding into Roblox with hits like Arcade Basketball. We cover player-first design, pitching brands the right way, lessons from billions of plays, and what’s next for Atlas.
Connect with Michael:
LinkedIn: https://www.linkedin.com/in/michaelherriger/
Atlas Creative: https://atlascreative.com/
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Watch the video: https://www.youtube.com/@ImmatureG/podcasts
Twitter: www.x.com/immaturegamerx
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