DiscoverDISRUPTOR CONFESSIONS with John AyersFrom House of Lies to Data Truths | EP03 – Marty Kihn | Disruptor Confessions with John Ayers
From House of Lies to Data Truths | EP03 – Marty Kihn | Disruptor Confessions with John Ayers

From House of Lies to Data Truths | EP03 – Marty Kihn | Disruptor Confessions with John Ayers

Update: 2025-11-04
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In this episode of Disruptor Confessions, host John Ayers sits down with Marty Kihn, SVP of Strategy at Salesforce and bestselling author of House of Lies, Customer Data Platforms, and Agentforce.

Together they explore:
• How data and AI are transforming creativity and marketing
• Why the pace of disruption today feels different — and faster
• The rise of AI-driven CMOs and the flattening of the marketing funnel
• The tension between human intuition and machine intelligence
• What Marty calls “the allure of laziness” in the AI era


🎧 About Marty Kihn
Marty is a writer, strategist, and bestselling author who helped shape the modern MarTech landscape at Salesforce and Gartner. His career spans MTV, McKinsey, and Hollywood storytelling — making him a true disruptor in motion.


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From House of Lies to Data Truths | EP03 – Marty Kihn | Disruptor Confessions with John Ayers

From House of Lies to Data Truths | EP03 – Marty Kihn | Disruptor Confessions with John Ayers

Disruptor Confessions