DiscoverSkin DeepFrom ICU to Aesthetics: Sammie’s Journey, Subtle Enhancements & the Truth About Building a Beauty Brand
From ICU to Aesthetics: Sammie’s Journey, Subtle Enhancements & the Truth About Building a Beauty Brand

From ICU to Aesthetics: Sammie’s Journey, Subtle Enhancements & the Truth About Building a Beauty Brand

Update: 2025-06-05
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In this episode of Skin Deep, we sit down with Sammie Wylie founder of The Salon Collab whose path to the beauty world started in one of the most intense environments: the ICU. We unpack how her clinical background shaped her philosophy on subtle cosmetic enhancements, the biggest misconceptions in injectables, and the power of confidence over perfection.

As Caitlin’s mentor, Sammie was the one who taught her everything she knows — making this episode even more special.

Sammie gets real with us about the challenges of building a business in the beauty space, including burnout, balance, and learning to pivot. Plus, we dive into her non-negotiables and why slow, considered beauty is always in style.

If you’re curious about injectables, growing a business from scratch, or just want to hear from someone who really keeps it honest this one’s for you.

Instagram: thesaloncollab

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From ICU to Aesthetics: Sammie’s Journey, Subtle Enhancements & the Truth About Building a Beauty Brand

From ICU to Aesthetics: Sammie’s Journey, Subtle Enhancements & the Truth About Building a Beauty Brand

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