In this episode of Dose of Social, we catch up with Kylie Wade, founder and co-CEO of Organizing for Life, to talk about what it really takes to build a service-based business from the ground up. From her early days as a spin instructor and social media creator to working at Netflix and ultimately launching her own professional organizing company, Kylie shares how her corporate background helped her scale, systematize, and differentiate her brand.

 Here’s what we’re diving into:

• How Kylie pivoted from a career at Netflix to full-time entrepreneurship
• Why Instagram is her #1 lead source—and how she balances visuals with value
• Her three go-to content pillars: projects, process, and products
• Why she positions Organizing for Life as a full-service, luxury experience
• How one viral post about a storage unit exploded—and what she learned from the comments
• Tools and tactics she brought from tech to scale her operations as a small team
• How she approaches social proof, media releases, and visual storytelling with respect and strategy
• Advice for anyone trying to grow a service business through content—without the burnout

Connect with Kylie Wade:

• Website: organizingforlife.org
• Instagram: @organizingforlife
• Facebook: Organizing for Life

Connect with Us:

• Follow Dose of Social on Instagram
• Check out our website here
• Be a member now!
• Subscribe for more episodes on Spotify and Apple Podcasts

The conversation covers everything from social media strategy and content pillars to pricing, positioning, and how she manages the vulnerability of working in people’s homes. If you’re growing a service business and trying to stand out on social, this episode is full of tactical insights and honest perspective.

 💬 Want to be a guest or ask us a question? Reach out—we’d love to hear from you!