From Sports Network to Niche: Josh Pate on Thriving in the World of New Media
Description
Shownotes:
The New Media Playbook is HERE!
The sports media landscape is changing — and Josh Pate is one of the clearest examples of how new media is winning.
In this episode of Right About Now, Josh Pate joins Ryan Alford to break down how he built a dominant college football media brand without relying on legacy networks, hot takes, or manufactured controversy.
Josh shares why audience trust matters more than reach, how YouTube and live platforms reshaped sports media, and why creators who own their distribution and intellectual property are positioned to win long term.
This conversation explores the intersection of sports, media, and business, offering valuable insight for creators, entrepreneurs, and anyone building a brand in today’s attention economy.
In This Episode:
Why legacy sports media models are losing relevance
How Josh Pate built trust through consistency and honesty
The power of niche audiences in sports media
Owning your audience vs renting attention
Monetizing content through direct relationships
What the future of sports media looks like
Connect with Josh Pate
Josh Pate’s College Football Show on all major platforms
X / Twitter: @JoshPateCFB
Instagram: Joshpatecfb
United States
