DiscoverCraftsmanship QuarterlyFrom bicycles to “pedal steel” guitars: One maker’s quirky frontiers
From bicycles to “pedal steel” guitars: One maker’s quirky frontiers

From bicycles to “pedal steel” guitars: One maker’s quirky frontiers

Update: 2023-01-18
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Ross Shafer made his mark creating a popular brand of mountain bikes, called Salsa, and a line of small but crucial bicycle parts that no one had brought to the market before. Now he’s making what might be the world’s most beautiful “pedal steel guitar.” Could Shafer’s relentless eclecticism offer a model for a second Renaissance?

"From bicycles to “pedal steel” guitars: One maker’s quirky frontiers" originally appeared in the Summer 2016 issue of Craftsmanship Quarterly, a multimedia, online magazine about artisans, innovators, and the architecture of excellence. You'll find many more stories, videos, audio recordings, and other resources on our site — all free of charge and free of advertising.

Written by OWEN EDWARDS

Introduction by CHRIS EGUSA

Narrated by MITCH GREENBERG

Produced by CHRIS EGUSA

Music by MIKE SNOWDEN / BLUE DOT SESSIONS

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From bicycles to “pedal steel” guitars: One maker’s quirky frontiers

From bicycles to “pedal steel” guitars: One maker’s quirky frontiers

Craftsmanship Initiative