Is your website ready for the next era of Google? Search is evolving, and the new Google Web Guide—powered by Gemini AI—is rewriting the rules for getting found online.

In this episode, the Marketing Guides for Small Business Podcast panelists explain what Google Web Guide is, why Google is taking a more semantic, concept-driven approach, and what it means for your SEO strategy. You’ll learn why connections, topical authority, and AI-friendly content clusters now matter as much as keywords and links.

Tune in for:

• A plain-English breakdown of how Google Web Guide and Gemini AI reorganize the search experience to prioritize meaning and relevance
• Practical examples of how content will be grouped, ranked, and presented—from comprehensive guides to real world business cases
• Critical SEO shifts—what’s changing, what stays the same, and how to optimize your content for both people and AI
• A deep dive into Answer Engine Optimization (AEO) vs. Generative Engine Optimization (GEO)—and how both will shape your strategy
• Expert insights on whether this is a threat or opportunity for small businesses, and what you must do now to get ahead

Resource Mentioned:

Search Engine Journal – Google Web Guide: Reshaping the SERP and What It Means for Your SEO Strategy

Don’t get left behind. Join our guides and start building SEO that works for tomorrow’s search, not just today’s!

🌐 Connect with Your Marketing Guides

• Ian Cantle – Outsourced Marketing & Dental Marketing Heroes
• https://outsourcedmarketing.ca
• https://dentalmarketingheroes.com
• Ken Tucker & Paul Barthel – Changescape Web
• https://changescapeweb.com
• Jeff Stec – Tylerica Marketing Systems
• https://tylerica.com