DiscoverWSJ What’s NewsGoogle to Limit Ad Targeting Based on Web Browsing
Google to Limit Ad Targeting Based on Web Browsing

Google to Limit Ad Targeting Based on Web Browsing

Update: 2021-03-03
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P.M. Edition for March 3. Alphabet, Google's parent company, says that beginning next year, it will stop using or investing in tracking technology that follows users across multiple websites. The move by the world's biggest digital-advertising company could accelerate broader changes to how companies target their ads. Reporter Keach Hagey joins host Annmarie Fertoli to discuss how the changes could affect you.

Learn more about your ad choices. Visit megaphone.fm/adchoices

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Google to Limit Ad Targeting Based on Web Browsing

Google to Limit Ad Targeting Based on Web Browsing

The Wall Street Journal