Welcome to GrantTalk. In our first Business to Business (B2B) segment, Libby Hikind, founder and CEO of GrantWatch.com 🏆 and author of "The Queen of Grants," introduces Elliot Rosenfeld, the founder and CEO of Net Is Up 🌐, a company specializing in IT infrastructure, networking, and cybersecurity. visit: www.netisup.com visit: www.grantwatch.com Discussion Highlights: Introduction to Cybersecurity 🔒 Elliot Rosenfeld explains cybersecurity as a combination of technologies protecting networks and digital information, covering mobile devices, desktops, laptops, cloud applications, and network infrastructure. Understanding Phishing 🎣 Detailed insights into phishing, including how attackers use emails to exfiltrate passwords or impersonate users to gain financial benefits. Elliot shares real-world examples and best practices to identify and prevent phishing attacks. Importance of End-User Training 📚 Emphasizes the significance of training employees to recognize and avoid cyber threats. Elliot highlights that effective training involves continuous monitoring and testing through fake phishing emails to ensure vigilance. Cybersecurity Best Practices 🛡️ Advice on minimal screen assessments and email verification techniques. Elliot recommends always verifying email addresses and being cautious with suspicious requests. Secure Links and Email Protection 🔗 Explanation of HTTPS and how Net Is Up provides clients with email security services that replace suspicious links with protected ones, ensuring safer email communications. Investment in Cybersecurity 💰 Discusses the financial impact of cyber-attacks versus the cost of proper security measures. Elliot stresses the importance of investing in high-value cybersecurity services to protect company resources and operations. Cyber Insurance 🛡️ Overview of cyber insurance policies, including what they cover and the due diligence required by companies to qualify for coverage. Recent High-Profile Cyber Attacks 🚨 Examples of recent attacks on large organizations, highlighting the vulnerabilities and lessons learned. Comprehensive Cyber Protection 🏰 Importance of a 360-degree approach to network security, ensuring no cracks or openings for intruders. Importance of Software Updates 🔄 Reminders to regularly update software to prevent vulnerabilities. Final Tips and Contact Information 📞 Encouragement to invest wisely in cybersecurity and maintain regular engagement with security providers. Elliot's contact details and company website information for further assistance. Connect with Us: • Website: Net Is Up 🌐 • Email: erosenfeld@netisup.com ✉️ • Subscribe to GrantTalk podcast for more insightful discussions on YouTube, Apple, iHeart, and Spotify 🎧. Stay Safe Online: Be vigilant, report suspicious emails, and maintain updated security measures to protect your digital environment. Thank you for joining us on GrantTalk, and let's stay safe online together! 🛡️🖥️ Subscribe Now: Hit the subscribe button and never miss an episode of GrantTalk for more expert advice on grants, cybersecurity, and business insights. 📲🔔