Ground Up Podcast | Building Better Business: Marketing, Sales & Value Proposition
Description
In this episode of the Ground Up Podcast, hosts Terry Barga, Roy Mangrum, and Vanessa Hampton dive deep into the core of what makes a business thrive — marketing, sales, and a strong value proposition. 
From understanding your customer to defining what sets you apart, the crew breaks down practical strategies and real-world examples that every entrepreneur and business leader can learn from. Whether you’re building your brand from scratch or looking to take your business to the next level, this conversation is packed with insight, honesty, and plenty of laughs along the way.
Tune in and learn how to:
- Craft a clear value proposition that resonates
- Align your marketing with your mission
- Boost sales without losing authenticity
- Build your business — from the Ground Up
This episode is brought to you by Craft Body Scan, B2 Wellness Suites, U.S. Navy, Black Rifle Coffee Company, and Level Wellness.
Don’t forget to like, subscribe, and share for more episodes that inspire, challenge, and help you grow from the ground up.
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