Groupon's Comeback: Revitalizing Local Deals
Update: 2025-12-27
Description
Groupon, once on the brink of collapse, is now thriving under new leadership. After cost-cutting measures and a shift to local deals, the company is posting positive cash flow and seeing billings rise. With a focus on experiences in beauty, health, food, hotels, and events, Groupon is expanding its office and sales teams, and even returning to TV ads. The companys comeback story is resonating in Chicago, its biggest market, where billings have nearly doubled.
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