Growing a Gen Z business - with Alex Bodini

Growing a Gen Z business - with Alex Bodini

Update: 2025-05-13
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How do you launch and scale a business with an average employee age of 24?


Alex Bodini is Co-Founder & Group CEO at Spin, a creative-first social agency. Over 9 years, he's grown the business to 75 people.




In this episode, Alex shares how he:



  • Uses the High Challenge, High Support framework to drive supportive performance growth

  • Takes on the role of 'Chief Repeating Officer' when introducing new concepts to the business

  • Has invested in a 'professionalising the business' initiative for the past 2 years, bringing in senior talent to shape structures and processes

  • Shifted the business from being a stepping-stone employer to a destination employer

  • Focuses on creating enough headroom for all their talent to continue growing

  • Acquired other agencies and worked to integrate their operations and cultures




Alex uses the Entrepreneurial Operating System (EOS) to guide everything they do, from setting Rocks to running Level 10 Meetings, and assessing the team regularly with the People Analyser.

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Growing a Gen Z business - with Alex Bodini

Growing a Gen Z business - with Alex Bodini

Trenton Moss: Exited agency founder & bestselling author