This episode is brought to you by Rebuy Engine.

Welcome Founders to Founders’ Paradiso where you learn directly from the founders of successful DTC, CPG, and Omnichannel brands… as well as the experts that helped them get there.

Today, we hear from Tony Drockton, Founder & Chief Cheerleader of Hammitt.

If you’d like to listen to my full conversation with Tony of Hammitt, make your way over to The Story of a Brand Show episode #960 - Hammitt - Focus is on the Customer Brand Experience and #961 - Hammitt - Why People Love Hammitt Bags.

In today’s episode of Founders’ Paradiso we discuss in …

• Clip 1 - Entrepreneurship is About Failing and Recovering
• Clip 2 - The Second Order Principle for Brands
• Clip 3 - The secret to Brand Longevity is SAYING NO

For more information on Hammitt, visit: https://www.hammitt.com/

We hope you find value in these audio clips we share. If you want to listen to the full interview, please visit The Story of a Brand Show.

We at Founder’s Paradiso would love to hear from you and if you’re so inclined, leave us a rating and review on Apple Podcast (it helps us so much).

Go out and make things happen, and as always support those who support the show.

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This episode is brought to you by Rebuy Engine.

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Visit https://www.rebuyengine.com/foundersparadiso today for a no-credit card 21-day trial.