He raised €1M without a product: here’s how
Description
"Sell first. Build later." That’s the mindset that helped Tanguy Frecon, co-founder and CEO of Prolong, raise €1.5M before even launching his company.
Prolong is reshaping the fashion industry by making after-sales a brand asset—helping companies integrate care, repair, and maintenance services seamlessly. But building astartup from scratch is never smooth sailing.
How do you convince investors and clients to bet on an idea that doesn’t exist yet? What happens when your startup goes head-to-head with industry giants? And what’s thehardest lesson Tanguy learned along the way?
Listen now to find out.
00:00:00 - Introductionto Prolong and Tanguy's Journey
00:05:28 - Tanguy'sEntrepreneurial Background and Early Experiences
00:10:07 - BuildingProlong: The Concept and Team Formation
00:15:28 - FundraisingJourney and Initial Challenges
00:20:24 - NavigatingChallenges and Pivoting the Business Model
00:26:13 - TheImportance of External Perspectives
00:28:13 - KeyLearnings from Building Prolong
00:30:55 - SalesStrategy and Founder Involvement
00:32:01 - Goals andExpansion Plans for Prolong
00:34:15 - TargetMarket and Client Focus
00:35:16 - Data-DrivenAfter-Sales Solutions
00:36:29 - AIIntegration and Future Prospects
00:40:09 - Motivationand Vision for the Future
United States
