High's: The Emergence of a Modern Chain Built Around a Legacy Brand
Update: 2023-09-22
Description
High's Senior Vice President Brad Chivington joins Carolyn Schnare to share the interesting history of the business which includes a dramatic decrease in stores before building back with a renewed format. High’s is a U.S. chain of 60 convenience stores serving the Mid-Atlantic region. Hear how High's focuses on food and beverage, customer experience, and employee engagement to thrive in its highly competitive market.
Watch the entire episode #60 at https://www.globalconveniencestorefocus.co.uk/video/highs-usa.
With special guest:
Brad Chivington, Senior Vice President, High’s of Baltimore
Hosted by:
Carolyn Schnare
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