His sports betting app went from $0 to $10M ARR in a year—& to $150M ARR in 4. Here's how he did it. | Jon Robin, Founder of Dabble
Description
Jon started a sports betting app 4 years ago-- now he does $150M in revenue and $1B in betting volume. AND he's profitable. In his first year alone , he did $10 million in revenue.
He took a year to build the app and as soon as he launched it, it took off. He did $10M in revenue in his first year.
Honestly, it sounds too easy. But the reason it worked is because, as he shares on the episode, he'd spent 7 years in research mode. He'd spent years building a marketing agency in the sports betting space. He not only understand the market, the customers and the product, he'd also built a distribution machine and knew exactly how to get in front of users.
Here's how it happened.
Why you should listen
- Why distribution is the difference between success and failure
- How spending a long time in research mode can make go-to-market much faster
- Why simple product difference can lead to huge differences in outcomes
Keywords
sports betting, Dabble, entrepreneurship, product-market fit, startup journey, social betting, technology, marketing, revenue growth, challenges
Timestamps
(00:00:00 ) Intro
(00:01:49 ) Getting Into Sports Betting
(00:04:22 ) Before Dabble
(00:08:08 ) Starting Dabble & First Steps
(00:10:55 ) The Initial Vision
(00:17:55 ) How Sports Betting Works
(00:24:26 ) Nearly Going Bankrupt
(00:27:53 ) Building the App
(00:31:23 ) Launching
(00:35:47 ) Revenue Timeline
(00:38:28 ) Finding Product Market Fit
(00:41:48 ) One Piece of Advice