Today, Noah and John sit down with Jill Preschel from Serhant, a powerhouse in the NYC real estate market with over $2.5 billion (with a B!) in transactions under her belt. Jill dives deep into the nuances of the luxury market in Manhattan and Brooklyn, sharing insights on shifting buyer preferences, the challenges of pricing new developments, and the impact of economic factors like interest rates and inventory levels. She highlights how prime neighborhoods are thriving while others require creative selling strategies. As always, Jill dishes out valuable advice for aspiring real estate pros and reflects on her journey from haute couture to high-stakes real estate. Great stuff from one of the greats!

Highlights:
00:56 – State of the Market
02:10 – New Dev Insights
03:30 – Today vs Yesterday
04:45 – Competitive Buying in Hot Markets
06:08 – Challenges for Sellers
07:18 – Price Gaps Between Prime and Non-Prime Areas
08:06 – Buyer Opportunities Today
10:05 – Evolution of the Uber Luxury Market
12:28 – Future of New Dev
14:10 – Key Market Factors to Watch
17:00 – Advice for New Agents
18:25 – Jill’s Career Journey
20:03 – The Power of Market Data

Jill's Page at SERHANT.
https://serhant.com/agents/jill-preschel

Connect with Jill on LinkedIn:
https://www.linkedin.com/in/jill-p-881a768

Follow Jill on Instagram:
https://www.instagram.com/jillpreschel

---
** FREE **
Macro Monday - LIVE every Monday at 11am!
We break down what's happening in the credit, equity, and NYC real estate markets!

** Need a price cut? Want to wow a seller? Use UrbanDigs Advisor! **
Our customized pricing analysis service closes deals faster and makes you look like a hero. Plus, subscribers get a big discount, so the ROI is literally OFF. THE. CHART. Email support@urbandigs.com and let us know what you need!
https://www.urbandigs.com/advisor/

Track the New York City real estate market with real-time data and charts:
https://www.urbandigs.com/

Link to our overview of Manhattan or Brooklyn real estate stats:
https://www.urbandigs.com/marketwide-charts/

For more Manhattan and Brooklyn real estate conversations:
http://www.talkingmanhattan.com/

Got questions? We got answers! Visit our forum:
https://www.urbandigs.com/forum/index.php?forums/main-forum.2/