DiscoverThe Curious Creator PodcastHow AI will affect marketers, entrepreneurs and the economy (a data scientist/founder's perspective) | EP15
How AI will affect marketers, entrepreneurs and the economy (a data scientist/founder's perspective) | EP15

How AI will affect marketers, entrepreneurs and the economy (a data scientist/founder's perspective) | EP15

Update: 2025-04-29
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Description

Episode 15 of the Curious Creator podcast is a raw/unfiltered discussion on the topics of Artificial Intelligence (how it's evolving), the journey of entrepreneurship (building a startup) and how creative production/analytics tools can help agencies and brands scale their performance marketing campaigns. Don't miss this one!


I'm kindly joined by two guests, (Ankuj Arora) and my co-host (Ja Yue).


Ankuj Arora - Founder of Morphiq and Ex-AI Lead at Smartly.io  


Ja Yue - Performance Marketing Leader and Consultant


This is a refreshing episode for me, as it's my first physical podcast episode (which I definitely prefer over remote recordings), and I get to ask burning questions related to the intersection of AI and marketing. If you're still not sold, here are other topics we discuss:


- When will AI have consciousness and be fully autonomous

- How Ankuj became a Data Scientist coming from a Computer Science background

- His lessons and takeaway from going through various accelerators and building a SaaS startup

- Anukj's experience at Smartly.io and how it influenced his new ventures


00:00 Intro (Mini vlog)

01:51 Meet Ankuj and Ja

05:57 Evolution of AI and Data Science

11:45 OpenAI's Impact 

19:51 The Consciousness Debate

31:39 Explaining AI to Non-Technical Audiences

34:00 Smartly & Creative Intelligence

42:49 Introducing Morphiq

46:48 The Vision Behind Morphiq

52:12 Value Proposition of AI in Analytics

54:16 Transparency and Trust in AI Systems

57:34 Morphiq's Situation

01:01:04 Bootstrapping vs VC

01:14:54 Lessons from Entrepreneur First

01:26:45 Pitching Morphiq to Agencies and Clients

01:30:39 Media Buyers and Creative Teams

01:33:57 AI's Role in Creative Production and Media

02:03:51 Personal Reflections 


Shownotes


https://www.linkedin.com/in/ankuj-arora-ph-d-94777421/

https://www.linkedin.com/in/jayue/

https://morphiq.xyz/ 

https://www.smartly.io/ 

https://www.joinef.com/


#AI #Entrepreneurship #SaaS 

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How AI will affect marketers, entrepreneurs and the economy (a data scientist/founder's perspective) | EP15

How AI will affect marketers, entrepreneurs and the economy (a data scientist/founder's perspective) | EP15

Jonathan Milanes