How Barstool's Ex-CEO Built a Brand Amid Controversy
Update: 2025-10-16
Description
In this episode of The Deal, Alex Rodriguez and Jason Kelly talk with Erika Ayers Badan, the former chief executive of Barstool Sports and current CEO of Food52, about what she’s learned from leading two “turnaround” companies. Badan tells the hosts how she led a company often laden with controversy, why she’s happy to grow talent that leaves and why she thinks it’s important to fail.
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