How EarthQuaker Devices Changed the World of Effects Pedals (Jamie Stillman, Founder)
Description
Welcome to Products of Music, where you will hear inside stories and expert insights on product innovation in music technology.
In this episode:
In this episode host Adam Wakeling speaks with Jamie Stillman, Founder of EarthQuaker Devices about the impact of tariffs on small US businesses; why Jamie is not concerned about the current generation of digital modelers like the Quad Cortex and Helix, as well as how EarthQuaker Devices approaches product development at the company.
Watch on YouTube: https://www.youtube.com/watch?v=w_O3xHoxGFw
To learn more about EarthQuaker Devices, visit: https://www.earthquakerdevices.com/
Many thanks to this episode's sponsor Chase Bliss.
To learn more about Chase Bliss, visit: https://www.chasebliss.com?utm_source=productsofmusic
Chapters:
00:00 Preview
01:15 Intro
02:17 EarthQuaker origin story
05:00 Catalyst for scaling
05:53 Julie's impact
06:58 Product development approach
09:24 Data-driven development
10:48 Trends in the market
14:31 Chase Bliss Sponsor
15:34 Analog versus digital
18:36 Guiding product principles
22:50 Every pedal has a song in it
24:03 Inspiration for pedal ideas
27:39 Ideas thought process
29:25 More complex EarthQuaker pedals
32:50 Hedgehog concept in business
35:19 What EarthQuaker is best at
41:45 Getting pedals to be ready
47:12 Jamie's concerns for the future
49:28 Quick-fire questions
52:55 How fans can support
55:30 Customisation capabilities
56:51 Pedals close to being scrapped
59:08 Bright pedal LEDs
01:00:03 Outro
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