DiscoverPursuit of ProfitHow Live 2 B Healthy Is Redefining Senior Fitness | The $528K Franchise Riding the Silver Tsunami with Cory Czepa
How Live 2 B Healthy Is Redefining Senior Fitness | The $528K Franchise Riding the Silver Tsunami with Cory Czepa

How Live 2 B Healthy Is Redefining Senior Fitness | The $528K Franchise Riding the Silver Tsunami with Cory Czepa

Update: 2025-10-22
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Episode 105: On this episode of Pursuit of Profit, Cliff talks with Cory Czepa, founder of Live 2 B Healthy, a fitness company that focuses on seniors. There's no prescription or pills for balance, mobility and stability. The only real medicine is movement. Live 2 B Healthy partners with senior living communities to deliver onsite fitness classes led by personal trainers that is proving to improve mood, stability, mobility and more. And this franchise business is extremely profitable. Take a listen...


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Timestamps:


00:00 - Intro


01:57 - Cory's background


03:39 - Physical therapy vs. personal trainers


10:08 - Certifications


18:00 - Case studies for senior personal training


24:57 - How did Live 2 B Healthy start


30:10 - Who pays


34:00 - Investment #s


35:32 - What's next for Live 2 B Healthy


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Links:


Live 2 B Healthy


Innovative Financing booklet - email cliffn@franocity.com


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Welcome to "Pursuit of Profit," the raw and unfiltered podcast where Cliff pulls no punches to guide aspiring entrepreneurs, business owners, and franchisees on their journey to create wealth, financial abundance, and ultimate personal growth. If you're seeking sugar-coated advice and constant reassurance, this podcast may not be for you. But if you crave unapologetic honesty and a dose of tough love, then you've come to the right place.

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How Live 2 B Healthy Is Redefining Senior Fitness | The $528K Franchise Riding the Silver Tsunami with Cory Czepa

How Live 2 B Healthy Is Redefining Senior Fitness | The $528K Franchise Riding the Silver Tsunami with Cory Czepa

Pursuit of Profit