How Neo4j Drove 40,000+ Registrants For Their Virtual Event Series | Episode #034
Update: 2021-10-14
Description
In this episode of the Show Me The Data podcast, Tukan spoke with Lauren McCormack - ex Director of Demand Generation at Neo4j.
Let's jump back 18 months...
It's March 2020.
The Pandemic has hit.
And every marketer and their grandma is sending out virtual event promotional emails.
How on earth do you stand out? 🤔
Well, Lauren McCormack and her team at Neo4j were able to rise the above noise... and within just a few months had over 40,000 registrants for their virtual event series: "Connected"
If you want to connect with Lauren on LinkedIn, click here
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