How Orcas Decreased Cost Per Lead by 35% Using a CEP
Update: 2023-10-20
Description
Orcas, an e-learning platform from Egypt decreased its cost per lead by 30-35% with segmentation and automated campaigns with the help of a CEP (Customer Engagement Platform).
Listen to Mahy Mohamed, Marketing Manager, breakdown how Orcas did so, in this episode hosted by Shitij.
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