DiscoverRocketship.fmHow Sendlane Created Huge Growth Through User-Centered Design
How Sendlane Created Huge Growth Through User-Centered Design

How Sendlane Created Huge Growth Through User-Centered Design

Update: 2019-10-24
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Description

Marketing automation platform, Sendlane, hit a plateau in both revenue and ideas until they tried using user-centered design to unlock growth. The solution was a surprising effective one that helped to set their roadmap moving forward.

Today we talk with Eric Weiss about his experience implementing user-centered design in practice and how it changed the trajectory of the business.

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How Sendlane Created Huge Growth Through User-Centered Design

How Sendlane Created Huge Growth Through User-Centered Design

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