DiscoverEnrollment Growth University: Higher EducationHow Siena College Gets up to 90% Open Rates on their Prospective Email Communications
How Siena College Gets up to 90% Open Rates on their Prospective Email Communications

How Siena College Gets up to 90% Open Rates on their Prospective Email Communications

Update: 2022-05-24
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Allison Turcio, Assistant Vice President for Enrollment and Marketing at Siena College joins the podcast to talk about the difference between merge field “personalization” and actually making your prospective student communications “personal”.

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How Siena College Gets up to 90% Open Rates on their Prospective Email Communications

How Siena College Gets up to 90% Open Rates on their Prospective Email Communications

Eric Olsen: AVP of Marketing at Helix Education