How Tech and Sustainability Shaped Cotopaxi’s Brand Identity with Stephan Jacob
Update: 2024-11-07
Description
In this podcast episode, our special guest, Stephan Jacob, addresses the challenges retailers encounter in adapting to evolving consumer expectations and the necessity of leveraging technology to maintain a competitive edge.
He shares innovative approaches to improving customer service, emphasizing the integration of AI and analytics to gain deeper insights into customer preferences. Additionally, we discuss the importance of sustainability in retail practices where he advocates for businesses to adopt environmentally friendly initiatives.
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